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Poshmark: Hi-tech way to buy gifts, make extra cash

LESLIE BOHL
News 4 San Antonio

SAN ANTONIO -- There's a hi-tech way to buy gifts at a great price or make a little extra Christmas cash. And, all you need is a smart phone or a tablet.  I recently interviewed a San Antonio woman who loves to use a virtual resale shop called Poshmark.

Deidre Casey calls herself a Posher now.  That's a person who buys and sells clothing and fashion accessories using the free Poshmark app.  She recently showed me how easy it is to download the app on my iPhone and iPad. 

It's available for Android phones, too.  You can find clothes, accessories and anything fashion-related for a price less than retail.

Deidre first tried poshing almost two years ago to check out vintage clothes at a reduced price.  She was hooked by the sense of community shoppers and sellers share.  Then, buying quickly turned to selling.  She saw how easy it is to convert things just sitting in her closet, like a sequined dress, into a way to finance other things - like traveling.

"As long as you can take pictures with your phone or your iPad and you can describe what you want to sell, really that's all you need.  Everything you need is laid out in Poshmark, Deidre told us.

Poshmark handles the financial side of all transactions by taking payment from buyers and then paying the sellers.  Poshmark then keeps a 20 percent cut from the sales price.

"It's completely secure as long as you operate within their rules," explained Deidre. "And you're buying and selling within the app your transaction is completely secure."

She now likes to merchandise her items for sale.  She showed me how to better market a dress by adding shoes and a purse to the picture.

"Write a little description. I try to be creative & write something cute," said Deidra. "If you're excited about what you're selling, people will be excited to buy it and then hit post and it goes into your closet."

And that excitement is contagious.  Her mother now buys and sells on Poshmark.  And a friend in graduate school asked her to help recoup some cash from a frivolous impulsive buy.  Now, Deidra has put a pair of Armani shoes bought in Vegas for $500 up for sale for $350.

All items are delivered by USPS.  The buyer has several days to approve of the purchase once it arrives.  Then, Poshmark pays the seller with a Poshmark credit, a check or direct deposit.
 
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